Summer is a time when many businesses are booming and need a little (or a lot, as the case may be) extra help in the labor department. The problem is, your business isn’t the only one looking to recruit the best, brightest, or most highly skilled summer laborers available. This means that there is a lot of competition for the most talented summer hires in the job market.

Businesses are, for the first time in a long time, feeling the need to compete with one another for the talented work pools that are available to them. Here are four things you can do to make the most of your summer hiring efforts.